March 2013                                                                                                                                                                                                Robert Cole - Maddens Lawyers    

 "After 45 years in its previous premises, a move to new offices for the Western District’s leading law firm Maddens Lawyers presented an opportunity to make-over the firm’s corporate identity.

Initial submissions by a Melbourne-based design team fell short of capturing  the uniqueness of the firm’s character and location.  So Maddens turned to Sue Flaherty, a local graphic designer and proprietor of Azeus Print and Design of Warrnambool.  Sue promptly delivered on-brief. She produced a multitude of options with commentary on colours and styling.  The task of settling on a final design was also made particularly easy with Sue’s assistance. 

Maddens Lawyers new corporate identity reinforces the  positive strengths of the firm while incorporating the coastal theme through the stylised “M” logo.  The firm is delighted with the positive response to the new identity, which is available for all to see at the new offices located at 219 Koroit Street, Warrnambool. "

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